Sasha McTernan
Brand Strategy & Marketing Collaborations

Let's Make Some Magic

Hi, I'm Sasha.

I’m a brand strategist & marketer based in NY.

I specialize in integrated marketing and strategic collaborations, bringing top-tier brands together to create a bigger impact, build brand love, and connect your brand with new audiences.

Areas of Expertise

Strategic Collaborations

From launching a holiday store in Soho to creating a speciality box from the best bakeries across New York, I partner with beloved brands to create impactful collaborations that drive business outcomes.

Media Trades | Revenue Driving Partnerships | Product Collaborations

Launches & Rebrands

Whether you are launching a new product or rebranding, I partner closely with brands and strategic partners to develop and execute a comprehensive rollout plan inclusive of positioning, marketing and events.

Tentpoles & Event Strategy

From media industry tentpoles like CES and SXSW to bespoke VIP dinners, I provide comprehensive strategy from branding and programming to invite and marketing.

Event Strategy | VIP & Client Engagements Tentpoles Events

Thought Leadership

In today's crowded media landscape, I help brands and executives leverage consumer data, strategic partnerships and subject matter expertise to develop differentiated thought leadership.

Insight Marketing | Writing | Executive Speaking

Sasha McTernan Brand Strategy & Marketing Collaborations